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Women's Mirror Brand
Women's Mirror is a store in Colombia where women can find all they need like underwear, pajamas, accessories, purses, trousers, shirts, etc.
Challenge
Create an identity for Women's Mirror based on the following keywords
Different, reliable, safe, comfortable, classic, elegant, innovating & modern.
Approach
Learn about Women's Mirror target audience, create a brand pyramid with the client to identify personality and values, moodboards, sketch out ideas and illustrate the sketches.
Results
The result is an illustration of a young woman's reflection in the mirror where she is deep thinking, calm and enjoying herself.
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